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FACEBOOK Masterclass - ALL the Facebook courses!

Facebook Ads, Pixel Retargeting, Page Admin, Insights and Engagement with Business Pages. Over 3 hours of lessons & walkthroughs! Click ENROLL for Pricing.

Course Summary

This course is for those that want more likes and engagement on their Facebook Page, who feel there is more to discover or who want to set up their Facebook properly as the first 30 days are crucial. Also those who want to use analytics to increase engagement (comments and shares) of their status updates. Do you need to understand Facebook Optimisation (FBO) such as Last Actor 50 and how to leverage it? We also cover Facebook Advertising and 3rd party platforms, adding Instagram and YouTube to your Facebook Page and so on.

  • Create your Facebook Page (tips of what to avoid)
  • Understand and leverage Facebook Optimisation (get in the Newsfeed!)
  • Get more Likes and Engagement (shares and comments)
  • Use Facebook Analytics and write a report.
  • Create Facebook Ads and Understand the marketing intelligence

TIME POOR? You don't need to do this course if you are happy flitting around the 'net, watching random videos, and reading blogs etc. But short on time? Then that's what this course is about.

LOW PRICE I priced it low currently - you can pay more for my real life classes if you like :P - to make it accessible to everyone, in every country, in every job and for every reason. The price will go up a little occasionally as I add and update more videos lectures and update the workbook and case studies. Of course if you join now, you'll get all that later on too ;) but I will keep this course at a reasonable price. Still, it's cheaper right now.

MENTORING If you think you could be doing better with your Facebook Page, have any questions, need some help, come right on in. The Q&A forum has some good questions from students in it - please add your's - and I'm adding videos based on their priorities (adding Instagram for Business seems to be popular!). Please join in and don't forget to post your Facebook Page in the Discussion area for feedback.


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[Don't forget to select High Def HD in the settings and play in full screen to see the screencasts clearly.]

I've managed the strategy, campaigns and Facebook Pages and forums and blogs of TV shows such as JUNIOR MASTERCHEF, IDOL and BIG BROTHER. I specifically adapted these quick courses to bring social media managers like you up to speed efficiently and cost effectively. Look out for my other courses!

FACEBOOK COURSE: This Facebook Foundation Course is part of a comprehensive Social Media Campaign course So if you are looking specifically for Facebook Optimisation, Ads, Insights, tools and strategies as part of social media campaigns, this is the course for you!

If you have any questions please email pa@laurelpapworth.com

Course Curriculum

Laurel Papworth

Hi, my name is Laurel Papworth (aka @SilkCharm) and I connect with 6.8 million people through social media each month and have 11,000 online students studying social media with me. I have a Cert IV in Adult Education and decades of University, College and private teaching has given me a good grasp on how to pass on information in what I hope is a fun and knowledgeable way.  I was named by Forbes Magazine in the Top 50 Social Media Influencers globally and I have taught Twitter, Instagram, Facebook, Blogging etc at the University of Sydney for 12 years. Laurel: About 

John Smith

Developer

Highly Recommended Course. Easy to Understand, Informative, Very Well Organized. The Course is Full of Practical and Valuable for Anyone who wants to Enhance their Skills. Really Enjoyed it. Thank you!!

Course Pricing